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Chipotle’s No Junk Campaign Turns Your Spam Into Healthy School Meals

Chipotle Mexican Grill, the US chain of burrito restaurants, wants to turn junk mail into “junk-free” meals for kids, through its “No Junk” campaign.
The company is encouraging Americans to forward their junk e-mails to nojunk@chipotlejunk.com where each forwarded piece of e-mail will help provide nutritious cafeteria meals for school children around the country through a partnership with the nonprofit organization, The Lunch Box.

The more junk e-mail received, the more money Chipotle will donate.
For every 100,000 junk e-mails Chipotle receives, the company will donate $10,000 to The Lunch Box, a nonprofit organization dedicated to helping schools provide healthful lunches to children.

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