Email Marketing vs Social Media Marketing [Infographic]
According to this brilliant and informative infographic designed by Host Papa, the duel between email and social media is won by email.
“Social media does deserve the hype. But when it comes to results and effectiveness, email marketing comes out on top..”
We can’t agree more!
Click the image to enlarge
While I think social media marketing is definitely useful for gaining new customers, it is also true that email marketing is a very powerful way to promote services and products to existing customers who will most likely be interested in buying. I’m using both strategies so that they complement each other, but I put more effort into email marketing because I get more results from it.