Month: September 2013

21 Astonishing Email Marketing Stats and Trends

email marketing statistics and trends
Despite what you may have heard, email marketing is not dead. It is, however, changing and evolving to meet the demands of modern consumers. With so many people checking their email and surfing the web on the go, mobile marketing is more important than ever before. That means it has never been more important for…

Email Marketing Frequency – Finding the Perfect Balance

email-frequency
It is one of the most frequently asked questions in the world of email marketing – how often should I send my bulk email messages? Determining the right frequency and finding the perfect balance is one of the most difficult parts of email marketing – and one of the most difficult to master. That is…

How to Make the Most of Your Direct Sales Emails

With our bulk email software SendBlaster, you can send any form of marketing emails – including newsletters, updates, invitations to special events and also direct sales emails. Those marketing emails can be remarkably effective, but only if you know how to use them properly. Without the right techniques, those direct sales emails will simply mean…

Bulk Email Tricks – 5 Killer Email Subject Lines

from line for email marketing
It would be hard to overstate the importance of the subject line in mass mailing campaigns. The subject line is the first thing a recipient sees, and if that line is not compelling, your prospects will quickly turn away – never to return. Finding the right subject line for your bulk email is vital to…