March, 2015 | Email Marketing Blog

5 Reasons Not to Use a Normal Client to Create Your Newsletter

July 9, 2024March 26, 2015

A lot of people still use basic email clients such as Microsoft Outlook, Windows Live Mail or Mozilla Thunderbird to send their newsletters. And maybe also you are one of them. In this case you should switch immediately to a dedicated, professional email marketing software. As a matter of fact, “normal” email clients are not…

5 Email Marketing Remedies to Avoid When You Are Getting Low Results

July 9, 2024March 19, 2015

It can be frustrating when all your hard work in email marketing goes nowhere. Doing all that work and seeing few results is difficult, but it is important not to overreact. There is no magical formula to email marketing. Success is the result of many different factors, not one silver bullet. Following best practices from…

8 Tips on How to Create Emails That Really Convert

July 9, 2024March 12, 2015

Tips and tricks are great, but in the end the only thing that really matters is the number of conversions. Increasing your open rate or click rate is certainly important, but at the end of the day the one thing email marketers need is a solid conversion rate. Unfortunately, there are no tricks or secret…