February, 2010 | Email Marketing Blog

Microsoft Outlook: Spam Words To Avoid In Your Emails

October 5, 2012February 25, 2010

Occasionally, Microsoft updates the list of key words and phrases that will trigger rejection by their spam filters. It means that if you do not pay attention to them, your emails will automatically go into the recipient’s Junk folder. As a result, your email deliverability may decrease. Here are the current words and phrases.…

How To Configure SendBlaster With The Right Advanced Settings

October 23, 2012February 24, 2010

Today we focus our attention on the Advanced Settings section in SendBlaster, which allows users to fine-tune the sending timing, and other special settings. Obviously, to get the right advanced settings it is necessary to try out different combinations and verify how many messages actually get delivered. To simplify the settings, some Suggested settings are…

Offline Email Marketing Ideas To Expand Your Email List

July 9, 2024February 18, 2010

As stated previously, your in-house email list – the list with subscribers to your web site – gives the best results in terms of opens, clicks and conversions. Today we’d like to provide some tips on how to expand your list of email addresses through some offline actions. The first aspect to bear in mind…

Rich Media/Flash in Emails: Not (yet) A Good Choice

February 15, 2010

What about incorporating rich video or audio content directly in your emails? New technologies, like CertifiedVideo from Goodmail, allow marketers to send videos and avoid issues with spam filters. More, HTML5 ha arrived with its new <video> tag that was created to provide native video support using a single codec across all browsers without the…

FREE Valentine’s Day HTML Email Templates

July 9, 2024February 8, 2010

Are you ready to spread a little love (and some promotions) to your subscribers? It’s Valentine’s Day again, another important holiday that you should definitely include in your email marketing strategy (according to recent statistics, Valentine’s Day is the second-biggest card-giving day after Xmas!). To help you make it easier, we’ve just rolled out some…

What’s new on SB2 – SendBlaster Plugins

August 13, 2021February 4, 2010

SendBlaster 2 comes with dozens of enhancements and new features. In today’s post, we’d like to focus on SendBlaster Plugins. We can define them as small external utilities that can be launched from inside SendBlaster’s user interface, in order to add new features to the program. In other words, they represent an endless opportunity to…

8 Tips To Enhance Your Experience with SendBlaster

September 27, 2012February 2, 2010

Wanna learn some more about SendBlaster? Here are 8 simple but useful tips to get started. 1 – In order to improve your delivery rate and avoid false positives from antispam filters, always insert a “plain text” part in your message; SendBlaster can automatically generate a plain text part from HTML when you click on…