October, 2010 | Email Marketing Blog

Don’t Make Your Newsletter Look Like an Ad

July 9, 2024October 21, 2010

Anyone who has ever tried to generate revenue by placing AdSense units on their website quickly comes to realize that success relies on a fundamental principle: don’t make your newsletter look like ads. When readers feel that they’re being marketed to, they tend to ignore the message. At best, they give the ad a quick…

It’s Halloween Again – 4 FREE and Scary Email Templates

July 9, 2024October 14, 2010

It’s Halloween time again and maybe you are looking for some good free templates to customize and send to your subscribers. Here below you can find a set of templates (4) ready to use for your Halloween emails. Of course, you can also edit them, for example adding your logo, new icons or changing fonts.…

Matching Your Newsletter Style to Your Business Approach

October 11, 2010

The first newsletter is always the hardest. With a million different templates to choose from or a professional designer ready to create your own unique look, getting your email campaign up and running really shouldn’t be difficult. But all of those options just make it harder to make the first choice: which style matches your…

Real Customers, Real Questions, Real Answers

October 7, 2010

SendBlaster‘s customers enjoy free support for life. Our operators are ready to solve any issues through a ticketing system, able to keep track of each request in an efficient way. In addition, anyone (free users included) can join us on Facebook and Twitter and ask general questions on any topic. Today, we’d like to share…

7 Books To Enhance Your Email Marketing Skills

July 9, 2024October 6, 2010

Email Marketing blogs are a precious source for information and discussion. They are the simplest way to keep updated with the latest trends and current best practices. If you are directly involved in email marketing activities and truly want to enhance your skills, it is also a good idea to spend some time reading printed…

Infographic: Email vs Snail Mail

July 9, 2024October 4, 2010

Email beats Snail Mail 81 to 1! 14.4 trillion emails are sent each year in the US compared to 177 billion envelopes of snail mail. In more detail, 81% of them are spam, while “only” 47% of postal letters are considered unwanted and are thrown into the recycle bin. Check out this great infographic, created…

Mailing Offers Your Market Wants To Buy

July 9, 2024October 1, 2010

Browse to Amazon.com and you won’t have to look too far to find products you want to buy. In fact, you won’t have to look at all. The site will read your cookie, check your sales record and serve up products that it thinks match your interests. Email marketers can’t deliver that kind of personalized…