June, 2013 | Email Marketing Blog

How to Manage Subscriptions with SendBlaster Using a Subscription Form

March 16, 2025June 27, 2013

We often receive questions like this: “I want to add a web form on my site to collect email addresses. What do I need to do to manage those subscriptions?” Actually, managing subscriptions with SendBlaster is pretty simple and easier that you think. It just requires a few steps to get started, but after that…

How to Create and Send a Newsletter Using SendBlaster

June 21, 2013June 20, 2013

In this post we give step-by-step instructions for sending email newsletters using our email marketing software, SendBlaster. In a nutshell, SendBlaster provides all you need to create and send personalized email newsletters in just a few minutes. 1.CREATE A DISTRIBUTION LIST The first step is to create an address list. If you already have a…

Email Marketing and Teens – What You Need to Know

July 9, 2024June 12, 2013

There is no doubt that teenage consumers make up an important part of the overall consumer culture. From clothes and music to books and websites, teens are often the trendsetters. The trends created by those teenage consumers often trickle down through the entire culture, giving early movers a big advantage and a chance at some…

Why Open Rates May Not Be As Important As You Think

July 9, 2024June 6, 2013

Many email marketers have traditionally used open rates to gauge the health of their mailing lists. While this may seem like a logical thing to do, the value of this particular metric is not as great as it once was. In fact, open rates are becoming less relevant, and it is important for today’s email…