Email Marketing

Make it Easy to Unsubscribe From Your Emails with 1-click Unsubscribe Tool

sendblaster newsletter software
It has never been more important for email marketers to maintain clean subscriber lists. The consequences of an outdated list can be far-reaching and dire, from high bounce rates and lower response rates to getting labeled as a spammer. You naturally want your subscribers to stay with you, but you also need to give them…

18 (+13) Free Valentine’s Day Email Templates for SendBlaster

[UPDATED 06 FEBRUARY 2018] So it’s Valentine’s Day again! Are you willing to spread a little love (and some great promotions) to your subscribers with a lovely Valentine’s Day email template? According to recent statistics Valentine’s Day is the second-biggest card-giving day after Christmas. It’s definitely the right time of the year to show customer…

Gmail Images Are Now Displaying Within Email by Default

Google Gmail
When one of the largest email platforms on the planet announces a major change, email marketers need to take notice. Google recently announced just such a change, informing customers that Gmail will now be displaying images within its emails by default. Prior to this change, Gmail users had to manually turn on images within their…

Black Friday & Cyber Monday Email Marketing Strategies

Black Friday has long been one of the premier days in the retail business – the day when business coffers turn from “red” to “black” as hordes of deal-crazed shoppers stream through the doors. Held the Friday after Thanksgiving, Black Friday has become so important that businesses pull out all the stops – slashing prices…