Should I Send This Email? [Infographic]
This is an awesome infographic – created by OnlineITDegree.net – you should read before you send your next email.
Click to enlarge.…
You’ve Been Blacklisted – Now What?
As careful as your email marketing efforts may be, a danger might knocking at your door: the possibility of being blacklisted.
Whether you’ve just been blacklisted or want to avoid a preventable fate, it’s important to understand what email blacklists are and how to deal with them effectively.
First, there are three main types of…
Animated GIFs in Your Email Marketing
Is it appropriate to use animated GIFs in emails? The number of marketers using animation in emails has declined in recent years but has recently experienced a resurgence. For good reason. Many recent split tests have shown that emails containing animated GIFs give better results, in terms of engagement and conversions, compared to the same…
Plain Text Formatting: It’s Still a Must for Email Campaigns
Does it make any sense to still use plain text formatting for email campaigns, today?
The way an email is formatted can make a huge difference in who will be able to read your emails.
For example, at present, not all mobile email clients can handle HTML messages. This means that a part of your…
The Explosive Growth of Pinterest
First there was Facebook, but now there’s a new “face” in town. It’s a site that’s attracting a record number of new users eager to jump on board the next big thing. According to Business Insider, traffic to Pinterest has increased by more than 40 times since December of 2011. As of January 2012, Pinterest…
Create Your Content Calendar
The biggest challenge of Internet marketing isn’t collecting email addresses, and it’s not figuring out what sort of copy is most likely to persuade someone to click. It’s figuring out what to say.
Too often, that’s a last-minute decision. Marketers set aside a time to write their newsletter or push out an email and it’s…
How to Switch Your Email Marketing Service to SendBlaster
With its one-time fee and loads of practical features, SendBlaster PRO can be considered a compelling alternative to many of the more expensive email marketing service providers.
However, those users who are already using other email marketing services or softwares, may be concerned about possible risks, especially regarding their existing email list. After all, we…