The Death of Email or Premature Mourning?
Email is dead. Swamped by spam, afraid of phishing, and distracted by the latest social media gimmicks, internet users have abandoned email in favor of…
The Power of Testimonials in Email Marketing
We all know the importance of using customer testimonials on web sites. People need the security and comfort of knowing that other people have appreciated…
JDate: a Simple Model for an Email Newsletter
Maintaining an email newsletter can be a challenge. Month after month, you have to come up with ideas for content, conduct the research, write the…
Has Social Media Replaced Email Marketing?
Do you worry about lagging behind other companies in the rush toward the social media marketing revolution? Or do you spend so long updating your…
Help Create an Email Charter
Is it possible to have a definitive list of common rules for safer and more responsible email usage? In 2009 Internet marketing guru Seth Godin, posted…
Email Marketing: Four Email Errors That Can Cost You Subscribers
We all know that email marketing is one of the most effective ways to reach new customers. If you’re not capturing customers’ email addresses and…
This post is part of a series of guest posts authored by popular bloggers and internet business consultants. Today's guest post is written by Daniela Baker, who helps entrepreneurs at CreditDonkey with evaluating the best credit card for small business.
How to Keep Your Email Campaign Out of the Spam Folder
The spam folder—every email marketer’s worst nightmare. Once your emails are flagged as spam, your campaign metrics plummet, going from a potential success to an…
How to Solve Character Encoding Problems with SendBlaster
SendBlaster fully supports a wide variety of international character sets. Despite that, sometimes it happens that users with non-latin character sets contact us saying they…
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