Month: July 2011

Interested in Web Marketing? Read Web Target

If you are interested in web marketing, we recommend that you read Web Target – a brand new online magazine about email and web marketing. You will discover lots of informative articles, reports about new technologies, ecology of information, new models of online journalism, and the future of the web in general. Web Target Editor…

How Email Marketing Can Increase Your Hotel’s Occupancy Rates

Nearly 66 percent of travel marketers use email marketing, making it second only to print advertising according to the Travel Marketing Trends Report 2011. Email marketing offers hoteliers an effective, low-cost tool to secure new bookings and maintain customer relations. Here are some steps you can take to ensure that your email marketing campaigns are…

Email Marketing Top Tips for Real Estate Agents

Real estate businesses rely heavily on email marketing, according to a 2010 study by the Robert H. Smith School of Business. However, a secret-shopping report, published by PCMS Consulting and One Cavo in May 2011, suggests that real estate agencies are not capitalizing on the web-based leads they generate. In the study, nearly 75 percent…

How to Write Promotional Emails

Promotional emails must have a good format to fill their purpose. Without a proper format your promotional email won’t even be read and it will just be a waste of time and words. Here are some important points for how to format a clear and effective promotional email. Keep them in mind to achieve the…

Internet Marketing with QR Codes

With the growth in smartphone adoption, QR codes are rapidly becoming an important part of the internet marketer’s toolkit. The distinctive black and white, pixilated squares can be found on billboards, in newspaper adverts and on the back of cereal boxes. Anyone with a camera phone equipped with a QR code reader can scan the…