Month: March 2014

Gmail Gives Users a Simpler Unsubscribe Option – How Should Email Marketers React?

gmail logo
Google’s Gmail is one of the biggest players in the email arena, so when the company announces a change email marketers immediately take notice. Gmail has recently announced such a change, introducing a prominently displayed unsubscribe button that users can now take advantage of. An Easier Way to Unsubscribe This simplified unsubscribe link will now…

How to Export Address Data and Print Labels with Labeljoy

Do you need to create and print labels from your SendBlaster mailing list? With label printing software Labeljoy you can automatically import all your SendBlaster data, such as names, addresses, emails, phone numbers in a very simple way. Everything is automated: you will be able to create and print custom labels with just a few…

25 Content Ideas for Your Newsletters

Content marketers know that quality content is the key to success. Good content should engage the reader and get their attention from the very first line, and only fresh, compelling content can do that. Your subscribers have taken the time and effort to subscribe your emails and newsletters. You need to hold up your end…

Email Tips to Avoid False Positives

As an email marketer, you know how important it is to avoid being labeled a spammer. Being tagged as a spammer can be deadly to your business, and that spam status can even get your messages banned. Knowing what causes false positives and how to avoid them is essential, no matter what the nature of…