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Make Your Emails Go Viral on Twitter

One of the most popular use of Twitter is to post messages that repeat some information previously tweeted by another users. We are talking about ReTweets, a sort of  compliment you can get on Twitter by sharing interesting content. At the moment the most popular tool to retweet is the Tweetmeme. Using the TweetMeme Buttons…

Increase Opens with Killer Subject Lines

One of the most important elements of a successful newsletter is the subject. 1 out 3 Americans open emails solely based on the subject line (Jupiter Research, 2007) and nearly 70% of Americans choose to click the “This is Spam” button based on what they see in the subject line. The challenge is then to…