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How to Use Twitter to Collect Email Addresses

Twitter recently introduced a new feature that should be of interest to email marketers. This new solution, known as lead generation cards, provides a way for marketers to collect email addresses via the Twitter platform. The ability to collect email addresses is certainly an important tool for email marketers. Many businesses are already using Twitter…

SendBlaster 2.0.116: List-Unsubscribe header, Sharing Buttons and New Report Tools

Good news for everyone! We’ve just published a new release of SendBlaster (v. 2.0.116). All SendBlaster 2 users can download it and install it free of charge. What’s new? We have included some general enhancements and introduced some cool new features that we are sure you’ll love. In particular: Facebook & Twitter Sharing buttons SendBlaster…

How To Integrate Facebook, Twitter and LinkedIn Into Your Email Marketing Campaigns

Social networking websites have revolutionized the way people interact online. Consumers are spending increasing amounts of time on these sites, want to share more and more information, opinions, valuable content.  According to some reports the rise of social media may represent a threat for email marketing.  Actually, they should be considered a great opportunity to…

Make Your Emails Go Viral on Twitter

One of the most popular use of Twitter is to post messages that repeat some information previously tweeted by another users. We are talking about ReTweets, a sort of  compliment you can get on Twitter by sharing interesting content. At the moment the most popular tool to retweet is the Tweetmeme. Using the TweetMeme Buttons…