Sendblaster

SendBlaster = A Cost-Effective and Powerful Email Marketing Software

Email marketing can be an efficient way to reach customers, increase sales and boost your brand. Regardless of your type of business, it should be an integral part of your marketing strategy. First and foremost you should establish what the goals for your email marketing campaigns are (branding awereness, increas sales, improve engagement, and so…

Gmail, Msn Live, Yahoo! Mail, AOL SMTP Settings to Use in SendBlaster

When you send out your mailing using an external SMTP server, SendBlaster will delay the message  and the SMTP server itself will then delivery it.  All you have to do is to configure correctly those smtp settings. Today we want to focus on SMTP settings regarding the most popular web mail providers: Gmail, Msn Live,…

FREE Halloween HTML Email Templates

halloween
Pumpkins, ghosts, zombies, skulls…yep, it’s Halloween again! And this year we want to celebrate it with you. Our designers have just created some great looking FREE templates to celebrate the scariest and funniest holiday of the year. You can grab our Halloween HTML Email Templates  and use them for your Halloween emails. Feel free to…

Do You Care About Hard and Soft Bounces? Spammers Don’t

How many email addresses in your lists are invalid or not reachable? Nowadays a clean list is a must.  If your list contains a significant number of invalid e-mail addresses, the ISPs may think you are trying to spam and stop delivering your e-mails.   Let’s see how to increase deliverability managing bounce-backs with SendBlaster. First,…

SendBlaster Ranked #1 Email Marketing Software

The September issue of the popular webzine Website Magazine includes an interesting report on the Best Email Marketing Service Providers and Resources for Web professionals of 2009. SendBlaster not only is listed among Top 10 in WebsiteMagazine’s Top 50, but it ranks No.1 among mass mailing softwares (all other positions are occupied by web based…

How to Use the Blacklist Feature

When a recipient requests to be unsubscribed, you should change his/her subscription state.  SendbBlaster gives you a second chance: the “blacklist” feature. Blacklist is a filter that prevents certain e-mail addresses or domains from receiving mails, independently from their subscription/activation state. How does it work? When you send a message to a given list, before…

How to filter addresses with SendBlaster

Today we’d like to focus on a simple but effective way to filter addresses of your list. In SendBlaster it’s possible to send a message to a subgroup of addresses in the list temporarily activating/deactivating one or more items, without having to unsubscribe them. By combining this feature and the sorting/grouping functionalities you will be…

Duplicate Emails? No, thanks!

It may happen to deal with big mailing lists that contain duplicate addresses. Don’t worry! SendBlaster automatically searches for duplicates and fixes them. And no action is required! Duplicates in the same mailing list are automatically filtered out when sending, even if you have disabled the Don’t add addresses when duplicated or already present in…