13 HTML Email Tips

Every time you create a new HTML email you should check that it works properly across email clients and platforms. In this post we’ve listed a couple of “golden rules” regarding html emails.  Do you already follow them? Keep your HTML emails no larger than 650 pixels wide. E-mails file size around 50 kilobytes. Not…

No-reply@ = No conversations

What contradiction! Many companies keep using a no-reply email address for their email marketing campaigns and then ask you to “Get Social” on Facebook and Twitter. The no-reply@ addresses represent an old (and rude) practice that should be abandoned. Email marketing is, first of all, an effective way to build a relationship with your customers.…

Do You Care About Hard and Soft Bounces? Spammers Don’t

How many email addresses in your lists are invalid or not reachable? Nowadays a clean list is a must.  If your list contains a significant number of invalid e-mail addresses, the ISPs may think you are trying to spam and stop delivering your e-mails.   Let’s see how to increase deliverability managing bounce-backs with SendBlaster. First,…

Final Beta is out!

SendBlaster users, the wait is almost over! We’re now a few days away from the big launch of SendBlaster 2! As previously claimed we’ve just released a new beta, and we expect it to be the final beta before the official release. If you want to discover all the new features and share your feedbacks…

Google Wave: The Next Revolution of Email

Google Wave has officially launched. It’s being offered to 100,000 lucky beta testers by invite only. Wave is a new collaboration tool lets users create “waves” where they can invite others to share photos, text, gadgets, and links. . It blends elements of email, wikis, instant messaging and social networking to try to make it…

Protect Your Email Address with Scr.im

Publishing your email addresses in plain text on public sites is not safe anymore. Spam robots and spammers regularly scan forums, blogs, etc to collect new emails and to add them to their lists. For webmasters and bloggers the best solution remains to hide email addresses by using a website form. Visitors can contact them…

SendBlaster Ranked #1 Email Marketing Software

The September issue of the popular webzine Website Magazine includes an interesting report on the Best Email Marketing Service Providers and Resources for Web professionals of 2009. SendBlaster not only is listed among Top 10 in WebsiteMagazine’s Top 50, but it ranks No.1 among mass mailing softwares (all other positions are occupied by web based…

Email Marketing Links – the best of the week #3

It’s Friday again! These are our fav links of this week. Interlaced: Email and Social Networks – According to Jeremiah Owyang Web Strategist, Facebook isn’t the largest social network, email is, but not everyone agrees email and social networks are the same. Great article! Three evil words – Email is a permission-based marketing channel. Ken…