Archive for the 'News' Category

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Chipotle’s No Junk Campaign Turns Your Spam Into Healthy School Meals

Published on July 2, 2010 in News. 0 Comments Tags: charity, chipotle, junk mails.

Chipotle Mexican Grill, the US chain of burrito restaurants, wants to turn junk mail into “junk-free” meals for kids, through its “No Junk” campaign.
The company is encouraging Americans to forward their junk e-mails to nojunk@chipotlejunk.com where each forwarded piece of e-mail will help provide nutritious cafeteria meals for school children around the country through a partnership with the nonprofit organization, The Lunch Box.

The more junk e-mail received, the more money Chipotle will donate.
For every 100,000 junk e-mails Chipotle receives, the company will donate $10,000 to The Lunch Box, a nonprofit organization dedicated to helping schools provide healthful lunches to children.

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Small e-mail lists perform better than larger mailings – TrackReports E-mail Stats

Published on June 22, 2010 in News and Sendblaster. 0 Comments Tags: email lists, mailings, Sendblaster, trackreports.

We have just completed “TrackReports E-mail Stats” , an internal study we conducted on 4,000 mailings tracked by our newly launched email tracking tool – TrackReports.
The results of the study are listed below.

Method
4,000 email lists from TrackReports database were taken into account. In order to avoid distorsion from poorly designed or test lists, we discarded mailings with open rates below 1% or above 50% and click rates below 0,5%, and mailings to less than 100 recipients. Furthermore, we did not take into account the content of the mailings, as this information is not available in TrackReports’ database.

Findings
The analysis compared open and click-through rates (CTR) achieved by different list sizes (from 100 to 100,000 subscribers), and found that small e-mail lists get better open rates and click rates than larger lists.

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What are People’s Perceptions of Spam? [Infographic]

Published on May 13, 2010 in News and Recommended links. 0 Comments Tags: infographic, MAAWG, spam.

The folks at Flowtown put together this awesome infographic detailing a variety of stats around people’s perceptions of spam. Click on the image to view the full-sized version.

The data for the infographic comes from the: Ipsos Public Affairs 2010 MAAWG (Messaging Anti-Abuse Working Group ) E-Mail Security Awareness and Usage Report.
You can access a summary of the surey report data used in here. [pdf]

Source: Flowtown

Fake Facebook e-mail contains Trojan

Published on October 28, 2009 in News. 0 Comments Tags: facebook, virus.

There’s a new virus spreading via email which targets Facebook users. According to mxlab, the email includes downloadable files which include the Trojan virus: Bredolab. Anybody who receives a “Facebook Password Reset Confirmation” email should delete it right away.

According to mxlab, the message is as follows:

“This virus is being distributed through email, not on Facebook. The email is disguised as a Facebook password reset e-mail with an attachment that purportedly contains the new password, but is actually the virus. We’re educating users on how to detect this through the Facebook Security Page.”

Bredolab is a trojan horse that downloads and executes files from the Internet, such as rogue anti-spyware. To bypass firewalls, it injects its own code into legitimate processes svchost.exe and explorer.exe. Bredolab contains anti-sandbox code (the trojan might quit itself when an external program investigates its actions).

Facebook also said that users should be “suspicious of unexpected emails claiming to be from Facebook” and that it never sends users a new password as an attachment in emails.

Gmail Feature Aims to Save Email Embarrassment

Published on October 14, 2009 in News. 0 Comments Tags: email features, gmail, google, google labs.

500x_wrong_bob_big Sometimes it happens to send an email to the wrong person. Now Google tries to help users of Gmail with a brand new feature dubbed Got the wrong Bob?. It’s an alert that notices when there are similar names in your address book and asks you to confirm that the recipient named in the email is in fact the correct one.

The “Got the wrong Bob?” feature looks at the groups of people you email most often and then identifies when you’ve accidentally included the wrong person — before it’s too late.

According to Gmail’s Ari Leichtberg, Software Engineer, and Yossi Matias, Head of Israel Engineering Center, ”if you normally email Bob Smith together with Tim and Angela, but this time you added Bob Jones instead, we’ll warn you that it might be a mistake.”

It works only if you are sending an email to multiple people.

For Gmail users: to enable “Got the wrong Bob?” just head to the Labs settings page, then save your changes.
And enjoy!

Google Wave: The Next Revolution of Email

Published on October 2, 2009 in News. 0 Comments Tags: email revolution, Google wave, social media.

Google Wave has officially launched. It’s being offered to 100,000 lucky beta testers by invite only.

Wave is a new collaboration tool lets users create “waves” where they can invite others to share photos, text, gadgets, and links. . It blends elements of email, wikis, instant messaging and social networking to try to make it easier for people to plan every action, in real time.

Co-creator Lars Rasmussen explains The Wave on the Google Blog:

Here’s how it works: In Google Wave you create a wave and add people to it. Everyone on your wave can use richly formatted text, photos, gadgets, and even feeds from other sources on the web. They can insert a reply or edit the wave directly. It’s concurrent rich-text editing, where you see on your screen nearly instantly what your fellow collaborators are typing in your wave. That means Google Wave is just as well suited for quick messages as for persistent content — it allows for both collaboration and communication. You can also use “playback” to rewind the wave and see how it evolved.

There are also still key features that have yet to fully implement.

For example, you can’t yet remove a participant from a wave or define groups of users, draft mode is still missing and you can’t configure the permissions of users on a wave. We’ll be rolling out these and other features as soon as they are ready — over the next few months.

Google Wave is already being considered as the next revolution of email.

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Spam Learns a New Language

Published on August 31, 2009 in News. 0 Comments Tags: spam.

According to the latest MessageLabs Intelligence Report on spam from Symantec “Spam has reached its highest level in years”. In particular spam levels are at their worst in France, Germany and the Netherlands, where they have reached 95 percent.
MessageLabs researchers claim that percentages are so high because spammers are using automated translation services and templates to enable multiple language spam runs.
“Globally, the majority of spam is in English, and in July around 5%, or 1 in every 20 spam messages, was in non-English language”.

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