SendBlaster

Deliverenderbility – The Key to the Success of any Email Marketing Campaign

The ability to have your carefully crafted emails delivered to your mailing list is essential. After all, your customers cannot buy your products or respond to your offers if they never receive the emails you send. When you send your messages with SendBlaster it is just as important that your emails render properly once they…

Bye Bye Hotmail, Welcome to the new Outlook.com

The history of Hotmail dates back to the early days of the commercial Internet. Started in 1996, Hotmail offered one of the first free email services in the world, allowing ordinary users to connect with one another through the power of the web. Considering its long history, little had changed with Hotmail, but big changes…

Enhance Your Email Marketing Campaigns with Seed Lists

In the world of email marketing, the addresses you collect are a vital part of your business. Each one of those email addresses represents a potential new customer, and a simple and inexpensive way to reach for new business. In many cases it makes sense to reach beyond your existing list, adding new contacts and…

Email Marketing and the Olympic Games – Why It Pays to Tread Cautiously

email marketing- giochi olimpici londra
In the world of email marketing, there is a natural desire to keep up with current events and incorporate those events into your campaigns. Engaging your customers with what is happening at the moment is one of the best ways to boost response rates and sales, but sometimes the risks involved are simply too great.…

Email Marketing: What is Above the Fold and Why is it So Important

  In the newspaper world, “above the fold” referred to the top part of the newspaper – the portion clearly visible when customers browsed the newsstand. Smart editors placed their most important stories above the fold, and smart email marketers should as well. In the online world, “above the fold” refers to the portion of…

Impostazioni SMTP Gmail, Libero, Tiscali, Windows Live Mail – Hotmail, Alice, TeleTu, Yahoo e Vodafone per SendBlaster

Prima di iniziare ad inviare le tue email con SendBlaster, come in qualsiasi altro software di posta elettronica, è necessario impostare i parametri del server in uscita (SMTP). Questo permetterà di collegarti ad un server SMTP, il quale smisterà le tue email verso i rispettivi server dei tuoi destinatari. Se vuoi utilizzare servizi SMTP gratuiti,…