SendBlaster 3: the best Bulk Email Software for Email Marketing

What is Mocial Marketing?

It is no secret that mobile communication is growing fast. Smart phones and mobile communication were already important, but the introduction of the first iPhone…

Email Marketing vs Social Media Marketing [Infographic]

According to this brilliant and informative infographic designed by Host Papa, the duel between email and social media is won by email. “Social media does…

5 Social Media Marketing Mistakes to Avoid

The online world is an increasingly social one. People and businesses and connect with one another with a few clicks of a mouse. You can’t…

The Explosive Growth of Pinterest

First there was Facebook, but now there’s a new “face” in town. It’s a site that’s attracting a record number of new users eager to…

What Social Media Can Do For Your Email Marketing

Before the rise of social media, email marketing was the only way to reach people who had shown enough of an interest in a business…

The Death of Email or Premature Mourning?

Email is dead. Swamped by spam, afraid of phishing, and distracted by the latest social media gimmicks, internet users have abandoned email in favor of…

Has Social Media Replaced Email Marketing?

Do you worry about lagging behind other companies in the rush toward the social media marketing revolution? Or do you spend so long updating your…

Put the Right Content in the Right Channels

The biggest advantage that email newsletters bring to businesses is the steady contact with leads. Every week, a potential customer who has expressed an interest…

3 Ways to Deepen Your Reader Relationship

The effectiveness of an email campaign is usually measured in open rates, click rates, and eventually, sales numbers. But there’s one factor that affects those…

We are excited to annunce a new series of guest posts that will be authored by popular bloggers and internet business consultants.
Today's guest post is written by Dean Shanson, a professional writer and a regular contributor to some of the Web’s leading marketing blogs.

Guest Post: Put the Personal Power of Social Media in Your Email Messages

One of the changes that social media has brought to marketing is that it’s made selling personal. Because tweets and even Facebook pages are created…

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