Email Marketing

Building A List From Your List

The usual way of growing a subscriber list is to place an invitation on a website, sweeten the offer with the promise of a free download, hope that enough people visit your Web page, and pray that enough of them convert to keep your list big and strong. Citrix Online, creators of online collaboration tool…

Guest Post – How Not To Throw Your Email in the Spam Bin

Email Marketing is one of the most cost-effective ways in pulling off your eCommerce website’s success. But while you are doing an email marketing campaign, you will always be worried if your emails get through the spam filters of your recipient’s inboxes and not to the spam folder. Here are some tips that you should…

Monitor Spam And Good Subject Lines With Yahoo! Mail Visualization

Yahoo is making life a little easier for email marketers. They recently released a visualization tool that makes the flow of email through Yahoo’s servers more transparent, something that should be of interest to anyone who markets through email. With this tool, you can see the volume of email flowing through any area of the…

The Value of Facebook Fans Versus Email Subscribers

facebook email subscriptions
Every business should understand the differences between their fans on Facebook and their email subscribers. Which is best? Do you need to have both, or will one be sufficient? Businesses have many questions regarding the best way to promote their products and services in this era of Internet technology. Most research concludes that email subscribers…